In this fascinating talk, Doug Stephens will tackle the future of consumerism. He’ll shed light on the key shifts in economics, demographics, technology, and media that are completely transforming the consumer landscape, and the very essence of how we buy. Who the consumer is, in addition to how, where, and even why they shop, is changing rapidly and forever. The way our stores look—and how we interact with them—are constantly in flux. Mobile technology, social commerce, location-based services, machine to machine connection, big data, and a deluge of developing technologies are all conspiring to forever change how we buy. How do we cope with all these transformations? Doug will share what smart brands are doing to re-imagine their businesses and capitalize on these historic changes.
January 1, 2016